Suggests that males and females develop different gender identities because they identify with and imitate models of the same gender as them who they observe behaving in gender stereotyped ways
How Social Learning Theory explains gender differences in football
1. Young boys identify with and observe football players like Marcus Rashford playing football on TV (modelling)
2. Footballers are rewarded for their footballing through money, fame, success, fan praise etc. (vicarious reinforcement)
3. This makes boys want to play football when they are older (imitation)
4. But they will only do this if they: pay attention to how the models play football, remember how to play football (retention), have the skills/ability to play football (motor reproduction), are motivated to be a good footballer
Bandura found that children who had observed aggressive behaviour acted more aggressively and there was a greater level of imitation when the model was the same gender as the child
Bandura concluded that children learn social behaviour by observing the behaviours of others and that this is most likely when the behaviour is modelled by someone of the same gender
The results demonstrate how aggressive behaviour stems from the observation and imitation of role models of the same gender, as the theory suggests
It therefore follows that children are likely to also imitate other behaviour from models of the same gender which explains why males and females behave differently
This is a limitation as it takes a very one-sided, over-simplistic view of gender development and ignores any evidence to suggest other factors also contribute