criticised for machine reductionism as it oversimplifies the mind to a computer which may ignore other important factors
CBT is a dominant therapy used in clinical psychology
Kuipers et al found 50% of schizophrenics showed improvement which may be more effective then drug
accused of soft determinism but also acknowledges free will as behaviour is seen as a result of internal mental processes but we can actively choose other ways of thinking
a strength of the cognitive approach is that it is scientific as theres a large amount of controlled, objective experimental evidence eg. PET scans so it is well respected and trusted